AccuWeather delivers 30MM+ impressions for big box tech retailer’s 24-hour Black Friday campaign
AccuWeather delivers 30MM+ impressions for big box tech retailer’s 24-hour Black Friday campaign.
Lessons learned from the 2019 hurricane season. Reducing the risk and liability before, during and after the storm
An in-depth look at the 2020 hurricane season forecast
Impacts of Hurricanes Barry and Dorian and Tropical Storm Imelda
- • Cross-platform takeovers
- • High-impact custom ad units
- • In a span of 24 hours, AccuWeather delivered over 30 million impressions and almost 137K clicks (170% of brand’s KPI of 80K clicks)
- • The high-impact mobile web hero placement delivered a CTR of 3.21%, while the desktop hero placement delivered a 1.01% CTR
- • Nearly 85% of the impressions delivered were from mobile and apps, reaching users on the move as they were shopping
Tell us about your company and one of our experts will be in touch.
The latest from AccuWeather
AccuWeather Network and Nielsen Enter into Multi-Year TV Measurement Agreement
Key insights now available to support TV network's steady period of growth. AccuWeather Global Weather Center, December 1, 2021 -The AccuWeather Network announced it has entered into a multi-year agreement with Nielsen for cable TV measurement to help deepen AccuWeather's ability to profile its evolving audience, identify trends in viewer behaviors that may represent marketing...
AccuWeather and Royal Meteorological Society Kick Off Weather Photographer of the Year 2021 Competition
AccuWeather Global Weather Center, April 29, 2021 – The Royal Meteorological Society’s ‘Weather Photographer of the Year 2021’ competition launches today. It is free to enter and open to everyone. Whether you climb mountains, chase storms, scour coastlines or sit in your back garden capturing the beauty of the weather around you, the judges want to...
AccuWeather and SailGP Announce Partnership
Collaboration sets the course for global championship, kicking off in Hamilton, Bermuda AccuWeather Global Weather Center, April 22, 2021 - AccuWeather, the most accurate source of weather forecasts and warnings, today announced its official partnership with the global sail racing league, SailGP. As a partner, AccuWeather becomes the official weather provider of SailGP, supplying event...